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Circulation Transitions
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Circulation Transitions

Is your publication having difficulty maintaining circulation, subscription revenue, and relevance in the digital era? Perhaps it is time to rethink traditional subscription models. In this session, two veterans of the Catholic press will share how their publications have changed with the times.

Tom Dermody will explain the Delivering Unity Campaign that since 2011 has used page sponsorships and four different levels of giving to fund the print and digital outreaches of The Catholic Post in Peoria.

Chris Gunty will “review” the first year of implementation of a new strategic plan in Baltimore, including the transition of The Catholic Review to a monthly magazine along with enhancement of website content, social media, and the addition of new tools to communicate with Catholics. The session will include plenty of time for questions and participant-sharing of what’s working in other regions.

Thomas Dermody, Chris Gunty
Thursday, June 22, 4:00
Room 3105

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